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Hey Reader, I've missed you! But I've been working hard to bring you even better business buying content!

(4 minute read)

1. Would You Buy This $780K Chocolate Factory?
2. SweatyStartUp becomes SweatyScrewUp.
3. Queen of Rock and Roll.
4. This issue's sponsor-Rapid Fire Listing Review Package.
5. Pop Quiz-Retired women in poverty.
6. More ways to connect.

Would You Buy This $780K Chocolate Factory?

Cash or Crash?

In this premiere episode of Cash or Crash?, I break down a real business for sale using profit margins, SBA loan math, salary replacement analysis, and valuation multiples to see whether this deal is sweet… or a financial crash waiting to happen.

TL;DR (for the highlight lovers)

• Watch the Full Episode: Cash or Crash!?! Episode #1​
• Estimated SBA 7(a) loan payments
• Debt coverage and cash flow
• Salary replacement potential
• A 3.09x SDE multiple
• “Semi-absentee” owner claims
• The Lindy Effect
• My CPA Hot Take
• Final verdict: Cash or Crash?

📣Listen Up!📣

My First Million: When Everything Works, You Learn the Wrong Lessons​

• Nick Huber, SweatyStartUp, thought he had the Midas Touch and an unstoppable personal brand.
• Then Nick bought a $52 million company and nearly destroyed it.
• Mistake #1-- He changed the name with a new $400K domain.
• SEO and brand recognition disappeared overnight.
• Mistake #2--He relied too heavily on his personal brand.
• Elon bought Twitter and totally revamped the algorithm.
• Mistake #3--He bragged so much about the acquisition that he invited loads of competition.
• Did he pull through and get the business back on track?

💬What She Said💬

"Who you are is what you settle for, you know?"

Shift-N-Gears is brought to you by:

Get CPA eyes on your target business listing

— with red flags identified–

BEFORE the $10,000+ price tag of full due diligence.

Get the details--Rapid Fire Listing Review Package​

🧐Pop Quiz🧐

Compared to men, how much more likely are women to face poverty in retirement?

(Reply to this email with your answer. First closest answer gets a mention in the next issue:-)

Last Issue's winner: Carolyn Prater

Over 2 million people visit some part of the Appalachian trail each year, spending between $125-$168 million dollars annually.

Whenever you're ready, there are 4 ways I can help you:

1. Schedule a business buying strategy session Here.

2. Respond to this email. I read them all:-)

3. Connect with me and other buyers in the FB group.

4. Other ways to connect: Here​

🏍🏍🏍🏍🏍🏍🏍

Thanks so much for reading... Peace Out!✌🏼

Della Kirkman, CPA
dellak@shift-n-gears.com

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